Me, Myself, and Bob

On the assumption that fraternal promotion is more noble than self-promotion, I'll offer a plug for my brother's new book recounting the rise and fall of the company (Big Idea) he envisioned as the "Christian Disney."  For those interested in models of cultural enagement, Christian business and media, discerning God's presence in the wake of shattered dreams, or talking vegetables, it's an insightful read.  And as Publishers Weekly puts it, the book is "hilarious even when describing [Phil's] headlong plunge into bankruptcy."